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B69 2HE | Demographic profile

This area is in a fairly typical neighbourhood popular with families

Demographic data is collected by the Office for National Statistics in the census. This information is grouped into small geographic areas a few streets in size.

National politics

    West Bromwich West Borough is represented by the Conservative party.

Conservative

National (General) Election 2019

50.55%
Conservative
39.53%
Labour
5.34%
Brexit Party
2.66%
Liberal Democrat
1.93%
Green
Voting margin 11.02%
Voting turnout 53.0%

This location falls within the parliamentary constituency of West Bromwich West Borough, represented by the Conservative MP, Shaun Bailey. At the last general election Conservative won control with a majority of 3,799 votes over Labour. A breakdown of voting at the last election is shown above.

Population

  • 1987 people living in the immediate local area as of the most recent census
low density urban

The most recent data we have available indicates that this area is fairly densely populated, with 1987 people living in the neighbourhood.

While population density on its own doesn't mean a huge deal, a fairly densely populated area might mean that you're more likely to experience issues like noise or congestion caused by local traffic. However, it also might mean that key services and facilities are more accessible, located where the largest number of people can reach them.

Average age of local residents

  • Slightly younger than the National average of 39
37 years old
5%
8%
0-4
6%
7%
5-9
6%
6%
10-15
4%
4%
16-19
6%
4%
20-24
6%
8%
25-29
19%
22%
30-44
25%
23%
45-64
18%
13%
65+

Population breakdown by age range

  • National Average
  • This Area

Popularity with families

  • Popular with young families

This area is popular with young families. The majority of people living here are single.

Income

  • Average household income is around the National average
36k
Average annual income

Deprivation indices indicate this is generally a fairly average area. At the same time, local households have an income around the National average.

Deprivation

  • Sandwell is a fairly typical area in terms of household income, employment and access to opportunities
average

Data released by the government each year indicates that this part of Sandwell is a fairly typical area in terms of household income, employment and access to opportunities

This information is modelled on the Indices of Multiple Deprivation, a national dataset compiled by the department for Communities and Local Government. This ranks neighbourhoods from ‘best’ to ‘worst’ across a number of criteria including access to employment, life expectancy, income and health. While this might be a simplistic way of viewing things, there is a strong relationship between an area’s IMD ranking and its desirability as a place to live.

Industry of employment

  • Most popular sectors: Manufacturing, Retail, and Property
Manufacturing

Typical industries in which local people are employed include Manufacturing, Retail, and Property

Travel to work

  • Most popular travel methods: Car and Walking
Car

Most people travel to their workplace by Car (68%) and Walking (9%)

Average age of local residents

  • Slightly younger than the West Midlands region average of 39
37 years old
6%
8%
0-4
6%
7%
5-9
8%
6%
10-15
5%
4%
16-19
5%
4%
20-24
6%
8%
25-29
21%
22%
30-44
24%
23%
45-64
15%
13%
65+

Population breakdown by age range

  • West Midlands region Average
  • This Area

Income

  • Average household income is slightly higher than the West Midlands region average
36k
Average annual income

Deprivation indices indicate this is generally a fairly average area. At the same time, local households have an income slightly higher than the West Midlands region average.

Deprivation

  • Sandwell scores poorly in official government deprivation statistics compared to other places in West Midlands
average

Data released by the government each year indicates that this part of Sandwell is a fairly typical area in terms of household income, employment and access to opportunities

This information is modelled on the Indices of Multiple Deprivation, a national dataset compiled by the department for Communities and Local Government. This ranks neighbourhoods from ‘best’ to ‘worst’ across a number of criteria including access to employment, life expectancy, income and health. While this might be a simplistic way of viewing things, there is a strong relationship between an area’s IMD ranking and its desirability as a place to live.

Local politics

    West Bromwich West Borough is represented by the Labour party.

 
Labour

Local elections

61
Labour
9
Conservative
2
Independents
Voting margin 52

Locally, this area falls under the responsibility of Sandwell, which is controlled by the Labour party.

Average age of local residents

  • Around the Dudley Locality average of 36
37 years old
7%
8%
0-4
8%
7%
5-9
8%
6%
10-15
4%
4%
16-19
6%
4%
20-24
7%
8%
25-29
21%
22%
30-44
22%
23%
45-64
13%
13%
65+

Population breakdown by age range

  • Dudley Locality Average
  • This Area

Income

  • Average household income is slightly higher than the Dudley Locality average
36k
Average annual income

Deprivation indices indicate this is generally a fairly average area. At the same time, local households have an income slightly higher than the Dudley Locality average.

Deprivation

  • Sandwell scores significantly better than Dudley in official government statistics reflecting household income, employment, health and access to opportunities
average

Data released by the government each year indicates that this part of Sandwell is a fairly typical area in terms of household income, employment and access to opportunities

This information is modelled on the Indices of Multiple Deprivation, a national dataset compiled by the department for Communities and Local Government. This ranks neighbourhoods from ‘best’ to ‘worst’ across a number of criteria including access to employment, life expectancy, income and health. While this might be a simplistic way of viewing things, there is a strong relationship between an area’s IMD ranking and its desirability as a place to live.