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HR8 1EX | Demographic profile

This area is in a fairly typical neighbourhood popular with families

Demographic data is collected by the Office for National Statistics in the census. This information is grouped into small geographic areas a few streets in size.

National politics

    West Worcestershire Co is represented by the Conservative party.

Conservative

National (General) Election 2019

60.68%
Conservative
18.09%
Liberal Democrat
16.51%
Labour
4.72%
Green
Voting margin 42.59%
Voting turnout 75.0%

This location falls within the parliamentary constituency of West Worcestershire Co, represented by the Conservative MP, Harriett Baldwin. At the last general election Conservative won control with a majority of 24,499 votes over Liberal Democrat. A breakdown of voting at the last election is shown above.

Population

  • 2380 people living in the immediate local area as of the most recent census
developed rural

The most recent data we have available indicates that this area is relatively sparsely populated, with 2380 people living in the neighbourhood.

While population density on its own doesn't mean a huge deal, a relatively sparsely populated area should mean that you're unlikely to experience too many issues like noise or congestion caused by local traffic. However, it also might mean that certain services and facilities are less accessible, or located further away in more built-up areas.

Average age of local residents

  • Substantially older than the National average of 39
48 years old
5%
4%
0-4
6%
5%
5-9
6%
6%
10-15
4%
3%
16-19
6%
3%
20-24
6%
3%
25-29
19%
12%
30-44
25%
29%
45-64
18%
31%
65+

Population breakdown by age range

  • National Average
  • This Area

Popularity with families

  • Popular with families with older children

This area is popular with families with older children. The majority of people living here are single.

Income

  • Average household income is much higher than the National average
41k
Average annual income

Deprivation indices indicate this is generally a fairly average area. At the same time, local households have an income much higher than the National average.

Deprivation

  • Malvern Hills is a fairly typical area in terms of household income, employment and access to opportunities
average

Data released by the government each year indicates that this part of Malvern Hills is a fairly typical area in terms of household income, employment and access to opportunities

This information is modelled on the Indices of Multiple Deprivation, a national dataset compiled by the department for Communities and Local Government. This ranks neighbourhoods from ‘best’ to ‘worst’ across a number of criteria including access to employment, life expectancy, income and health. While this might be a simplistic way of viewing things, there is a strong relationship between an area’s IMD ranking and its desirability as a place to live.

Industry of employment

  • Most popular sectors: Retail, Property, and Manufacturing
Retail

Typical industries in which local people are employed include Retail, Property, and Manufacturing

Travel to work

  • Most popular travel methods: Car and Walking
Car

Most people travel to their workplace by Car (75%) and Walking (9%)

Average age of local residents

  • Substantially older than the West Midlands region average of 39
48 years old
6%
4%
0-4
6%
5%
5-9
8%
6%
10-15
5%
3%
16-19
5%
3%
20-24
6%
3%
25-29
21%
12%
30-44
24%
29%
45-64
15%
31%
65+

Population breakdown by age range

  • West Midlands region Average
  • This Area

Income

  • Average household income is much higher than the West Midlands region average
41k
Average annual income

Deprivation indices indicate this is generally a fairly average area. At the same time, local households have an income much higher than the West Midlands region average.

Deprivation

  • Malvern Hills performs very well in official government statistics looking at household income, employment, health and access to opportunities, when compared to other places in West Midlands
average

Data released by the government each year indicates that this part of Malvern Hills is a fairly typical area in terms of household income, employment and access to opportunities

This information is modelled on the Indices of Multiple Deprivation, a national dataset compiled by the department for Communities and Local Government. This ranks neighbourhoods from ‘best’ to ‘worst’ across a number of criteria including access to employment, life expectancy, income and health. While this might be a simplistic way of viewing things, there is a strong relationship between an area’s IMD ranking and its desirability as a place to live.

Local politics

    West Worcestershire Co is represented by the Conservative party.

 
Conservative

Local elections

21
Conservative
9
Lib Dem
5
Independents
2
Green
1
UKIP
Voting margin 12

Locally, this area falls under the responsibility of Malvern Hills, which is controlled by the Conservative party. At a county level, Worcestershire provide some services.

Average age of local residents

  • Around the Herefordshire Locality average of 48
48 years old
3%
4%
0-4
4%
5%
5-9
5%
6%
10-15
3%
3%
16-19
3%
3%
20-24
4%
3%
25-29
13%
12%
30-44
30%
29%
45-64
30%
31%
65+

Population breakdown by age range

  • Herefordshire Locality Average
  • This Area

Income

  • Average household income is around the Herefordshire Locality average
41k
Average annual income

Deprivation indices indicate this is generally a fairly average area. At the same time, local households have an income around the Herefordshire Locality average.

Deprivation

  • Malvern Hills is a similar area to Herefordshire in terms of household income, employment and access to opportunities
average

Data released by the government each year indicates that this part of Malvern Hills is a fairly typical area in terms of household income, employment and access to opportunities

This information is modelled on the Indices of Multiple Deprivation, a national dataset compiled by the department for Communities and Local Government. This ranks neighbourhoods from ‘best’ to ‘worst’ across a number of criteria including access to employment, life expectancy, income and health. While this might be a simplistic way of viewing things, there is a strong relationship between an area’s IMD ranking and its desirability as a place to live.